Dr. Nguyen Van Anh

Posts and Telecommunications Institute of Technology

Lecturer

Email: anhnv@ptit.edu.vn

Ph.D. | National Economics University (NEU), Hanoi (2024)
Master of Arts / Science | Paris 1 Panthéon-Sorbonne University, France (2016)
Bachelor of Arts | Hanoi University of Culture (2007)

Lecturer, Posts and Telecommunications Institute of Technology (PTIT) | 2018 – Present
Editor, InfoTV (TV channel), 2007 – 2008
Deputy director & PR Specialist, Project (Hennessy, Louis Vuitton, Vespa, Audi, Honda, Davines haircare product, TH True Milk, Vietcombank, …), 2008 – 2014
Deputy director & PR Specialist, Lebros (PR Agency), 2008 – 2014
Marketing & Communication Director, Rimowa Vietnam (Germany luxury suitcase brand), 2014 – 2015
Director and PR Specialist, G12 Media Group (PR Agency), 2015 – 2018
Director and PR Specialist; General Motor Vietnam, Vietnam Escuela Nueva Project (VNEN) – the Ministry of Education and Training of Vietnam (MOET), supported by World Bank; 2015 – 2018
Director and PR Specialist; The Vietnam School Readiness Promotion Project (SRPP) – the ministry of Education and Training of Vietnam (MOET), supported by World Bank; 2015 – 2018

Anh N. V. (2025). A study on factors influencing urban Vietnamese children’s purchase intentions toward fast-food advertising on TikTok. Journal of Science & Technology on Information and Communications.
Anh N. V. (2025). Textbook: PR: Strategy and Practice. Science, Technology and Communications Publishing House.
Anh N. V. (2024). Video production activities in online journalism. Journal of Science & Technology on Information and Communications.
Anh N. V. (2024). A study on effective communication approaches in public relations activities. Journal of Science & Technology on Information and Communications.
Anh N. V. (2023). COVID-19 uncertainties to impulsive buying behavior: The roles of mindfulness and afterlife belief. Current Psychology.
Anh N. V. (2023). Factors influencing urban Vietnamese children’s purchase intentions toward fast-food advertising on TikTok. Journal of Science & Technology on Information and Communications.
Anh N. V. (2022). The impact of TikTok influencer on consumer behavior. Journal of Science & Technology on Information and Communications.
Anh N. V. (2021). Crisis management in social media. Journal of Science & Technology on Information and Communications.
Anh N. V. (2020). Internal public relations boost leverage of employees. Journal of Science & Technology on Information and Communications.
Anh N. V. (2019). Artificial intelligence and marketing & communication in Vietnam. Journal of Education and Society.

Investigating the Influence of Key Opinion Leaders (KOLs) in Fast-Food Advertising Targeting Children in Vietnam, Post and Telecommunications Institute of Technology, 2025.
A Study on the Development of a Virtual Heritage Room for Enhancing Local History Education, Post and Telecommunications Institute of Technology, 2025.
A Study on Effective Communication Approaches in Public Relations, Post and Telecommunications Institute of Technology, 2024.
Criteria for circulation of digital media products for children in Vietnam, Ministry of Science and Technology, 2023.
Afterlife beliefs and coping consumption behaviors with Covid-19: An empirical study of some typical behaviors in Vietnam, Research project funded by the National Foundation for Science and Technology, 2023-present.
Review some of public policy communication models: Usage of social media in public policy communication in Vietnam, Post and Telecommunications Institute of Technology, 2023.
Artificial Intelligence and Digital Journalism in Vietnam, Ministry of Science and Technology, 2021.
The process of public relation, Post and Telecommunications Institute of Technology, 2020.
Artificial Intelligence in Crisis Management, Post and Telecommunications Institute of Technology, 2019.